{"product_id":"iowa-premium-angus-prime-short-rib","title":"Iowa Premium Angus Prime Short Rib","description":"\u003ch4\u003e\u003cstrong\u003eWhat is Iowa Premium Angus Prime Short Rib?\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eProvenance \u0026amp; Corn-Belt Legacy:\u003c\/strong\u003e\u003cspan\u003e Sourced from the legendary corn-rich pastures of Iowa, USA. Iowa Premium specializes in elite Black Angus cattle finished on a high-energy, sweet corn-dominant proprietary diet. This artisanal feeding protocol infuses the muscle fibers with an authentic, rich American buttery sweetness and unmatched succulence.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Elite 2% USDA Prime Distinction:\u003c\/strong\u003e\u003cspan\u003e Certified with the United States Department of Agriculture's absolute highest rating: \u003c\/span\u003e\u003cspan\u003eUSDA Prime\u003c\/span\u003e\u003cspan\u003e. Representing only the top 2-3% of all American beef produced, this specification guarantees extraordinary intramuscular marbling density and structural consistency.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003eProduct Highlights: Intense Sweet Buttery Rendering \u0026amp; Explosive Juiciness\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003eDelivers an overwhelming, deeply luxurious flavor experience. Upon searing, the majestic Prime fat liquefies into an intense, sweet, and heavily aromatic \"American buttery sweetness\" with a clean, deeply satisfying finish.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003eCut from the prime rib section of the short rib primal. The fine muscle grain is thoroughly saturated with intricate snowflake fat channels and natural collagen, resulting in an \u003c\/span\u003e\u003cspan\u003eextraordinarily succulent, tender, and meltingly soft mouthfeel\u003c\/span\u003e\u003cspan\u003e that bursts with rich umami juices upon every chew.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCulinary:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003eOffering supreme culinary versatility due to its rich fat-to-protein ratio. It responds magnificently to quick, intense heat as well as slow-cooking—making it \u003c\/span\u003e\u003cspan\u003ethe absolute premier choice for thick-cut steakhouse searing, gourmet cubed bites, Korean BBQ, premium hotpot thin-slicing, or slow-braising\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003eNote: Meticulously portioned and hand-cut in our licensed facility from premium primal pieces. Natural variations in cut shape and intricate marbling patterns are entirely normal.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003ePro Tip: The Masterclass to the Perfect Prime Short Rib Sear\u003c\/strong\u003e\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh-Heat Dry Sear:\u003c\/strong\u003e\u003cspan\u003e Cook over a smoking-hot cast-iron surface with \u003c\/span\u003e\u003cspan\u003eabsolutely zero added cooking oil\u003c\/span\u003e\u003cspan\u003e. Allow the magnificent USDA Prime fat profile to self-baste the meat. Sear rapidly over high heat until a rich, caramelized golden-brown crust forms on the edges.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Essential Rest:\u003c\/strong\u003e\u003cspan\u003e Let the beef rest on a warm plate for 3-5 minutes after cooking. This crucial step allows the savory, sweet juices to redistribute evenly throughout the fibers, ensuring a tender, mouth-watering bite when sliced.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"URBAN MEATERY","offers":[{"title":"300g","offer_id":45820092186671,"sku":null,"price":186.0,"currency_code":"HKD","in_stock":true},{"title":"200g","offer_id":45820092219439,"sku":null,"price":124.0,"currency_code":"HKD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/3210\/0911\/files\/104CD1B6-50AF-4360-94C8-CB3EA0EFB49B.jpg?v=1788080845","url":"https:\/\/urbanmeatery.com.hk\/en\/products\/iowa-premium-angus-prime-short-rib","provider":"URBAN MEATERY","version":"1.0","type":"link"}